About Us

ICEDMAFIA was born in Zurich, Switzerland , from the vision of combining Swiss precision with the boldness of street culture .
What began as a passion for jewelry and design quickly developed into a movement – ​​a community built on exclusivity, authenticity, and style .

Our mission has always been simple:
We create statement pieces that empower those who wear them. Every necklace, every ring, every bracelet is more than just an accessory—it's a symbol of belonging.

Each design is crafted with 14K gold plating and set with hand-picked stones – from 5A cubic zirconia to VVS1 D-Color moissanite that passes the diamond tester.
Each piece of jewelry comes with an NFC Ownership Card : your personal proof of authenticity, your access to ICEDMAFIA membership, and your key to future drops, experiences, and events.

ICEDMAFIA Apparel carries the same DNA: 100% premium cotton , minimalist designs and the fine touch of Swiss streetwear culture.

We don't just build a brand.
We're building a family of pioneers —people who choose to stand out, lead, and live by their own rules.

ICEDMAFIA is more than jewelry.
It is your sign of authenticity.
It is your membership in a movement.